Category Inspirational

Bridging the Gap

September 12, 2023 0 Comments read Blog, Creative, Inspirational, Photographers, Shop Talk, Tips

In the classic “South Park” episode featuring the Underpants Gnomes, a straightforward but fundamentally flawed business plan is unveiled: Phase 1, collect underpants. Phase 3, reap the profits. This presentation humorously omits a crucial element — Phase 2.

Aspiring artists watching YouTube might hear similar-sounding plans: “Step one, buy this camera; watch this course. Step 3, get clients, fame, and financial freedom.” So simple, anyone can do it.

So why don’t they?

As with the gnomes’ plan, several vital steps are missing. True success as a creative requires identifying and filling these gaps.

For creatives, learning doesn’t follow a neat linear path — mastering one skill thoroughly before progressing to the next. It’s a more chaotic, but rewarding, journey: gain a foundational understanding, move forward, stumble, recognize a gap in knowledge or skill, then return to deepen your understanding. It is an ongoing cycle of growth where mistakes aren’t setbacks but signals, guiding you toward the gaps begging for attention.

The goal isn’t to avoid errors; it’s to engage actively and learn from them. It’s about embracing a dynamic learning process where missteps aren’t failures but opportunities to go deeper.

If you think you’ve addressed the gap but issues persist, you’ve dealt with a surface-level gap but not the true, core gap at the root of your problems. In other words, maybe the issue isn’t that the gnomes don’t know how to make stolen underpants profitable. Maybe the real gap is their decision to venture into the underpants business in the first place.

Gaps are the elusive Phase 2 on the path to genuine, sustainable success as a creative. Look for the gaps and let them lead you in the right direction.

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From Cartoons to Glass: A Creative Maine Journey

August 22, 2023 0 Comments read Blog, Creativity, Editorial, Inspirational, Mainers, Mainers at Work, Portraits, Storytelling

Maine Glassblower David Jacobson — David Jacobson, Glassblower, Belfast, Maine. © Brian Fitzgerald

David Jacobson was a freshman majoring in telecommunications at Kent State University in Ohio when he happened upon an outdoor glassblowing demonstration. “I knew at that moment that was something I needed to do,” he said.

It took a few years—and a few colleges—but Jacobson did end up studying for an MFA in glassblowing. He also became a professional editorial cartoonist for a Gannett newspaper in New York, where he is from, spending his career cartooning for various publications and with a full-time syndicated cartoon with United Media. Still, he found himself taking more glassblowing classes on the side. “Things were going well there. Yet it turned out that my cartooning supported my glass habit,” said Jacobson.

By 2003, Jacobson’s glass art was selling in galleries. He relocated to Montville, Maine that same year and did what Mainers do: cobbled together an income, by running a glass studio and a house-painting business.

He rebuilt his 200-year-old barn into a glass studio. “There was a lot of hard work, a lot of doubt, and a lot of moments thinking, ‘I’m the biggest idiot in the world.’ But the passion was always there and fortunately, the talent was always there too. I just kept meeting the right people and kept saying yes.”

Saying yes is what led Jacobson to co-found a studio with artist Carmi Katsir as part of the Waterfall Arts in Belfast. They built out the studio using much of Jacobson’s equipment from his old studio, adapting it to run off of vegetable oil and electricity—one of just a handful in the US. Now, Jacobson produces his own work and, together with Katsir and others, teaches hot glass classes to the public and to Belfast high school students.

David Jacobson, Glassblower, Belfast, Maine. © Brian Fitzgerald

Of the studio, owned by Waterfall Arts, Jacobson says that he’s grateful. “It allows me to do work that makes me the happiest I’ve ever been.”

As a creative business owner, Jacobson was used to being a lone wolf but is excited by the community aspect of the Waterfall Arts Glassworks. “One of the greatest assets of glassblowing is that it is community-oriented. People are trained to work with someone. So to come into this community situation is thrilling. It’s affected my work in that it’s given me great enthusiasm to try new things,” Jacobson said.

“It’s beyond any kind of vision that I ever had.”

David Jacobson, Belfast, Maine ©Brian Fitzgerald

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Find out more about the Waterfall Arts Glassworks or to sign up for a class at the only public-access glassblowing studio in Maine.

Creating Spaces is a project that explores the connection between Maine artists and craftsmen and their physical workspaces—places that are often hallowed grounds of creativity and solitude, far from the public eye or the gallery.

Triumph Over Trauma: Isaac’s Journey

June 21, 2023 0 Comments read Blog, Editorial, Inspirational, Personal, Portraits, Projects, Storytelling

Male Cancer Survivor — *Isaac, testicular cancer survivor. © Brian Fitzgerald*

A recurring theme in my work has been narrating the stories of those who battle adversity, survive and even thrive despite the trauma or disease they’ve encountered. This piece is part of an ongoing series featuring men who bear the physical scars of their trauma.

Isaac, a native of Auburn, Maine, recalls experiencing a persistent dull ache in his lower abdomen during his teenage years and early twenties. As he attempted, yet failed, to complete a thru-hike of the Appalachian Trail at 20, the discomfort continued. But he kept his pain hidden. “In my childhood, if you weren’t seen, you weren’t getting beaten,” he said. “So you never voiced any concerns.”

At 22, Isaac received a diagnosis of testicular cancer, a disease often affecting younger and middle-aged men. The prospects for recovery can be favorable if the cancer is detected early.

The following years were a blur of chemotherapy sessions, numerous surgeries, including a retroperitoneal lymph node dissection in Boston requiring an incision along his entire abdomen. His weight plummeted from 180 to 110 pounds, his body branded with two feet of surgical scars. Faced with an uncertain future, the 23-year-old grappled with the harsh reality of potential permanent disability.

But for Isaac, resigning to such a fate wasn’t an option. “I could have been milking the system like some people, but what kind of life is that? There are people who legitimately can’t care for themselves, but I’m too stubborn,” he said. Instead he returned to school to became a certified nursing assistant, a role he maintained for the next eight years.

A decade after his initial attempt, Isaac made his way back to the Appalachian Trail. This time, he embarked on his journey from Maine, and after eight months of backtracking, pausing, and restarting, he finally completed the hike.

“Things have happened to me that I didn’t choose,” he reflected, “but I tried to find my own way.”

First, Give Value

June 13, 2023 0 Comments read Blog, Business, Inspirational, Personal, Shop Talk

Dairy farmer with cow and son — *© Brian Fitzgerald*

I was raised by Irish Catholics, which might explain why I have a deep-seated belief that anything good in my life must be accompanied by an equal-or-greater amount of suffering.

Not a great belief, as beliefs go. But here’s one that I’ve found is completely true: if you want to receive good value or get good results—satisfying assignments, great clients, a good paycheck—then you have to first give great value.

What does ‘value’ mean? It means doing your best to be remarkable in your work, your attitude, your professionalism. It means that before you offer help, you ask how you can help. It often means giving more value than others expect. For photographers, it means going that extra mile on a shoot: looking for an extra angle, taking creative risks and pushing for something different once you’ve satisfied your client’s stated needs. Sometimes you’ll end up with images that surprise you and delight your client.

If you consistently do this and have the attitude of giving more than you are getting, you’ll find—like I have—that you get an amazing amount of value in return.

It starts with you.

The Decisive Portrait Moment

March 16, 2022 0 Comments read Blog, Editorial, Favorites, Inspirational

Maine Deputy

Photography is all about light, of course—the literal meaning of the word in Greek is ‘drawing with light’. Without light, there can be no photography.

But what makes photography remarkable and powerful is something else. While video and film are all about the story—how all the individual parts contribute to the narrative, the still image is all about moment.

Of the thousands of images you’ve seen or created in your lifetime, what makes the relatively few images stand out as special?

I’d bet it’s that these images capture a fleeting, authentic, remarkable moment. Moments can be a shared interaction between mother and daughter; they can be a simple expression in the eyes or on the lips. A moment can be a gesture, but it can also be a ray of sunlight hitting the perfect spot. It’s a person caught in mid-leap over a puddle, ala Bresson. It’s that peak moment of joy, of anguish, or of maximum exertion during a sporting event.

It can be hard to define in words what a photographic moment is, but you undoubtedly know it when you see it. Moments can be momentous or quiet and subtle. The impact of a true visual moment, however, is immediate and profound. It connects with the viewer and pulls them in.

If you want your images to be remembered, be attuned to what photography great Henri Cartier-Bresson termed the ‘Decisive Moment’. Don’t take photos: capture moments.

Fighting Cancer with a Warrior Spirit

October 20, 2020 0 Comments read Blog, Editorial, Inspirational, Inspire Maine, On Assignment

Mostly we experience all three in succession—phases, rather than permanent states. That certainly seems to be true of my friend Trevor Maxwell, the founder of Man Up to Cancer, a support network to connect men dealing with the disease.

I’ve known Trevor since we both worked as journalists at the Portland Press Herald, now officially a Long Time Ago. At different points in time and independent of each other we both ended up leaving the paper, and our journalism careers, deciding to strike out on our own—me as a commercial photographer; Trevor as a communications and media consultant.

He discovered, like me, that with age comes inevitable physical changes and health challenges. Unlike me, he was faced with a true monster—a stage IV colon cancer diagnosis in 2018 at the age of 41.

As he related later, the diagnosis hit him hard, with depression so strong on top of the physical sickness that confined him to bed on most days. Eventually, he made a promise to his family that he would get the help he needed to regain his mental and physical health.

Two years later—and despite the Covid-19 pandemic, no less, Trevor launched Man Up To Cancer, along with a podcast that continues to grow and support men who, like Trevor, once felt isolated and alone in their struggle. The company’s howling wolf logo and tagline, “Open Heart, Warrior Spirit” speaks to Trevor’s approach, somewhat unique among cancer support groups that tend to be softer, more feminine and involve pink ribbons.

Clearly, Trevor has decisively moved into a phase of purposeful action, even as he continues treatment for his own cancer.

I photographed Trevor this summer near the grand oak tree that has stood on his family’s Cape Elizabeth property for decades (check out the moving, beautiful tribute created by Roger McCord). I’m inspired by seeing how far Trevor has come and how he’s made it his mission to help others using his own unique talents and voice.

In normal times that would be something special. In 2020, it seems downright heroic.

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Read more about Man Up to Cancer or subscribe to the Man Up to Cancer podcast.

Enjoy it While it Lasts

August 18, 2020 0 Comments read Behind the Scenes, Blog, Business, Inspirational

I hate to be the bearer of bad news, but we’re already in mid-August and those of us in Maine know that means cooler days are not far away.

This summer of the pandemic has been strangely busy. Busy, primarily, because the work of a commercial photographer doesn’t just stop when things get slow; but also because I’ve been taking advantage of more time to start creative projects, edit my work and learn some new skills.

Taking control of my own creativity, and reassessing the direction and trajectory of my business and my creative efforts, has been an unexpected benefit of these past few months.

In the coming weeks, I’ll be posting some new images, along with updates on a brand-new portfolio of work that I’m pretty excited about sharing. In the meantime, as summer winds down I’m enjoying getting out and doing what I love—kayaking, hiking, and spending time with my family.

So here’s to using well the summer we have left to us, and being ready to create meaningful work when we all return.

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Five Clicks: Your Blursday Playlist

July 14, 2020 0 Comments read Five Clicks, Inspirational, Shop Talk, Tools

The last few months have been a long, strange trip indeed. My teenage daughter came upstairs last weekend and asked when I was going to work, then seemed confused when I told her, “It’s Saturday.” 2020—since March, at least—has been that kind of year. It’s hard to know when one day begins and another ends, with the actual day of the week ceasing to be relevant. As my filmmaker friend Jonathan puts it, “Every day is Blursday”.

I’d like to share what I’m listening to this week in the studio: call it my Blursday Playlist. Five things I’m listening to, reading and watching that inspire and inform and serve to remind me that I’m actually connected to a bigger world out there. I may not always know what day it is, but I can still use my time well.

“1619“, New York Times (Podcast)
Hands down the favorite thing I’ve listened to in a while. The six-episode series takes us back to the very beginning of slavery in America, when a pirate ship called the White Lion landed at the British Jamestown Colony near present-day Hampton Roads, Virgina and traded between 20 and 30 African prisoners for supplies. This small group of Angolans were the first of the multitude of African slaves to follow. 1619 is long-form audio journalism at its best.

“The Jordan Harbinger Show” (Podcast)
I’m sure I’m late to this particular party, but I only started listening to Jordan’s podcast post-pandemic, when I was looking for something I could do while taking walks. His long-running show (currently with 378 episodes) consists of interviews from interesting and inspiring people as varied as Bill Nye (the Science Guy) and Frank Abignale Sr. (the real-life subject of the movie Catch Me if You Can). Very entertaining and always interesting–you’ll definitely learn a thing or two.

ChilledCow (Livestream)
My daughter Maggie is the source of this lo-fi playlist, available on Youtube and Spotify. The creator, ChilledCow, started a 24/7 livestream on Youtube featuring this music back in 2017 and just…never stopped. By the time Youtube mistakenly shut it down temporarily earlier this year, it had chugged on for some 13,000 hours, churning out mellow hip hop beats that somehow are that perfect white noise when you have to study or chill.

“Shadow Country” by Peter Matthiessen (Novel)
Matthiessen’s sprawling historical epic is actually three books in one: “Killing Mr. Watson” (1990), “Lost Man’s River” (1997) and “Bone by Bone” (1999). At over 900 pages, it’s perfect for these socially isolating days. Set in the lawless wilds the Florida frontier at the turn of the 20th century, Shadow Country is a portrait of an American outlaw and sugar planter who meets a violent end amid a landscape of racism and exploitation.

“I am Not Your Negro” (Documentary)
A searing essay by Raoul Peck based on author James Baldwin’s unfinished book that NYTimes critic A.O. Scott calls “an advanced seminar in racial politics.” My daughter chose this one for movie night, which lead to a deep discussion about race, history, and equality. A few months ago, my daughter was perfecting the dance to “Renegade” on TikTok and today she’s deeply passionate about the state of our world. Watch it, but be prepared to really see.

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Adjust Your Hustle

May 12, 2020 0 Comments read Blog, Inspirational, Marketing

We hear so much these days about the ‘pivot’. Faced with unprecedented health and economic crises, small businesses and freelancers are hunkering down to weather the storm. Many are panicking, understandably. Those who can are using the opportunity to shift their focus to the things they can do: becoming more useful, more disciplined and more prepared to safely get back to work when it’s time to do so.

I’m most grateful that I’m healthy and that my very large, far-flung family is as well. Number one priority for me has been to stay healthy and to keep my business healthy as possible.

I’ve had more family time than I’m used to, and it’s been both challenging and rewarding. My daughter Maggie is 13 and in seventh grade. She’s not the World’s Biggest Fan of online learning and misses her friends, but by now she’s turned into a bit of a corporate lawyer: from waking up at 5:30 to get work done before her school day starts, to pausing her earbuds, forefinger raised, to tell her parents that “I’ve got back to back Zooms from 9:30 to noon; I’ll catch up with you for lunch before my 1 o’clock.”

I’ve been using my time to brush up on skills—taking a handwriting course, of all things, and studying Russian again—and to work on new ones, like shooting video and editing in Premiere Pro. That’s been fun and I’ll have more work to show soon.

It’s also been a welcome opportunity to re-edit my work and website. I’m embarrassed to say how long it’s been since my last major website portfolio update, but it’s not for lack of new work. Finally I’m incorporating personal and client images from the past couple of years and can’t wait to reveal those soon. As I refocus my marketing and other business systems, I’m streamlining things to make my workflows easier and my client experience better.

My studio is clean, organized and prepped for reopening. I’ve even done a few no-contact and social-distancing client shoots this week, following the state guidelines as service businesses like mine reopen.

In this time of social distancing, the most surprising and unexpected benefit has been connecting (and reconnecting) with friends and family sadly too long neglected (by me, usually, not by them): a high school friend now serving in the Navy in Spain (a nurse, no less); my octogenarian Uncle Michael in Washington State who proudly wears a ponytail; former newspaper colleagues around the country. I love Virtual Happy Hours….a bit too much. I’ve learned not to schedule more than two of these in a weekend.

In April, I helped to form a group of fellow creatives located around the world. We meet weekly to discuss marketing, how to elevate our work and our value, and to hold each other accountable. The group includes a photographer from Montreal; a Florida filmmaker; a podcaster and a designer, both from Portugal; a Budapest furniture designer and a German copywriter. After just one month, it’s become a hugely valuable part of my week and one positive outcome of this strange time that I plan to continue long after the pandemic ends.

I’ve realized that just because the world slows down, there is work to be done: maintaining health, relationships, and working hard to pivot your business, your career and your skills. I’m adjusting my hustle, though more work needs to be done.

Now if I can just wean myself off of these happy hours, I think I’ll be in good shape.

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Showcase: Dove Tail Bats

May 4, 2020 0 Comments read Assignments, Blog, Case Studies, Client Work, Inspirational, Mainers at Work, Showcase, Video

_{Dove Tail Bats by Fitzgerald Photo}

During the past two months I’ve been busy with ongoing projects, especially with video production of work I started before the stay-at-home orders shut things down.

I love the impact of the still image and it’s my primary way of telling stories visually. Often, a crafted campaign built on remarkable still imagery is the most effective and impactful way to tell a story. Other times, a single still image alone isn’t sufficient and that’s when I turn, increasingly, to video storytelling.

I’m excited to release a new video showing Dove Tail Bats founder Paul Lancisi in his manufacturing facility in Shirley Mills, ME. This was part of a photo assignment for Down East Magazine. While I love the portraits I produced for the magazine, I decided to incorporate video as well because it better conveyed the processes that make Dove Tail Bats so special.

I love how Lancisi pivoted from a woodworking business to one that embraces his lifelong passion for baseball. What he and his wife Theresa have created is amazing: a Maine company that crafts beautiful, one-of-a-kind baseball bats sought after by major league hitters and top college athletes. The bats might look great hung on a wall above the fireplace, but—just like Dove Tail Bats—are destined for greater things.

It’s inspiring to be able to show Maine companies doing such remarkable work and and achieving great success far outside of our state.

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Ready to level up your storytelling content with photography, videography and multimedia? Contact Fitzgerald Photo to see if we’re a good fit for your brand or project.