Posts tagged Maine videographer

A Tradition Forged in Iron

0 Comments read Blog, Client Work, Creativity, Industrial, Mainers at Work, On Location, Projects, Video

 

The artists and craftsmen who call Maine home share a cultural heritage with those who have gone before them.  This link to the past is epitomized by Sam Smith, an aptly-named blacksmith who operates several forges across the state as guildmaster of the  Maine Blacksmith’s Guild.

Smith and the guild use and teach 19th-century techniques and practices and have an active apprenticeship program. Smith also teaches and works his trade in Germany and Brazil for months each year.

“Preserving the skill set of working iron by hand and not allowing machines to do the work is my mission,” says Smith.

I spent time with Smith last year as part of a larger project on Maine craftsmen and artists and am happy to be able to show it here.  Smith was crafting a Brazilian Churrasco BBQ knife with a handle made from Peroba wood reclaimed from a 120-year-old home.  

 

Brazilian Churrasco Knife, © Sam Smith

The Business of Life with R.M. Davis

0 Comments read Blog, Business, Client Work, Marketing, On Assignment, Showcase, Video

Home-buying couple

In 2022 I had the opportunity to shoot and produce video footage for a fun campaign for a longtime client, R.M. Davis.  RMD is a financial advisory firm based in Portland with deep roots.  With a 45-year track record of working with wealthy individuals, estates and businesses, they worked with Burgess Advertising & Marketing to create a concept called ‘The Business of Life’.   My job was to create images that illustrated the concept; basically a series of vignettes showing transitional moments like college graduation or building a new home as well as individuals and business owners meeting with financial advisors.  

Here are a few of the final images as used in the campaign.  As is more often the case with my advertising clients, we built the shoots so we could take video footage as well as stills.  This was later incorporated into a Business of Life video.

I think the campaign is a powerful example of people- and client-focused marketing that really works.  

College Graduate

 

Industrial business owner

 

Couple in coastal home

 

Portland Chiropractic Neurology in motion

0 Comments read Blog, Showcase, Video

Last year, Fitzgerald Photo produced a series of videos for Portland Chiropractic Neurology, a Portland, Maine-based clinic providing uniquely comprehensive treatment that addresses underlying neurological causes for many debilitating and chronic ailments. The videos included instructional, how-to videos, patient testimonials and videos for social media campaigns that we rolled out throughout the year.  

I’m happy to share one video in particular that we’ve now released.    The goal was to provide a welcoming introduction to the clinic and staff for use on their website.   This is a great example of what video does so well:  transporting the viewer into a scene while vividly capturing the mood and feel of the clinic and giving a real sense of the patient experience.    

These kinds of video productions give an opportunity to tell stories that connect and inform in a way that augments and enhances the still imagery we continue to create.  See more of our Maine video productions here.   

Showcase: Dove Tail Bats

0 Comments read Assignments, Blog, Case Studies, Client Work, Inspirational, Mainers at Work, Showcase, Video

Dove Tail Bats by Fitzgerald Photo

During the past two months I’ve been busy with ongoing projects, especially with video production of work I started before the stay-at-home orders shut things down.

I love the impact of the still image and it’s my primary way of telling stories visually. Often, a crafted campaign built on remarkable still imagery is the most effective and impactful way to tell a story. Other times, a single still image alone isn’t sufficient and that’s when I turn, increasingly, to video storytelling.

I’m excited to release a new video showing Dove Tail Bats founder Paul Lancisi in his manufacturing facility in Shirley Mills, ME. This was part of a photo assignment for Down East Magazine. While I love the portraits I produced for the magazine, I decided to incorporate video as well because it better conveyed the processes that make Dove Tail Bats so special.

I love how Lancisi pivoted from a woodworking business to one that embraces his lifelong passion for baseball. What he and his wife Theresa have created is amazing: a Maine company that crafts beautiful, one-of-a-kind baseball bats sought after by major league hitters and top college athletes. The bats might look great hung on a wall above the fireplace, but—just like Dove Tail Bats—are destined for greater things.

It’s inspiring to be able to show Maine companies doing such remarkable work and and achieving great success far outside of our state.


                                                                                                              –30–

Ready to level up your storytelling content with photography, videography and multimedia? Contact Fitzgerald Photo to see if we’re a good fit for your brand or project.